President of the association, Emmanuel Ajufo, made the remark at the 37th Annual General Meeting of the association last week, where he acknowledged the nexus with agency as partner in progress,
Opportunity To See, a top of the market out-of-home advertising agency in Nigeria, has launched a new innovative and high-impact outdoor advertising product into the competitive Nigerian marketing and advertising ecosystem.
A study by the Outdoor Advertising Association of Nigeria (OAAN) in collaboration with GeoPoll, which assessed the effectiveness of outdoor advertising or Out-of-Home (OOH), has shown that OOH is the second most effective medium in Nigeria, following radio. The study…